My dear blog reader, if you or anyone you know agrees with the letter below, won’t you please share it, hashtag it, copy/paste it, add your name to it, and do whatever you like to get the basic sentiment out there? (And read on for an additional message to you that follows it.)
Dear Trader Joe’s, as well as other grocery stores and processed food manufacturers,
Food, glorious food! I love your stuff, and I adore it all the better when you sell it in containers that are healthy and easy to re-use.
Rather than cans and near-impossible-to-recycle (let alone repurpose) plastic vacuum-sealed boxes, sell us stuff in containers like these!…
Here’s the kind of jars I love best — think healthy, easy-to-clean, and uniform in which to store my beans, grains, flour, pasta, and such:
- Straight-sided and where I can easily reach in wash clear down to the bottom.
- Labels that require just a quick soak to remove.
- Better yet, no labels at all, as in the case of the adorable drinking glasses illustrated after this letter — how sublime that the Welch’s name appears only in fine print!
- Interchangeable sizes and lids would be extra classy!
The mustard sauce in the photo is great — and is all the better for the jar!
da-AL — a customer who I doubt is alone
P.S. Don’t think you can get away with overpricing products with super-cute holiday gift-type containers and expect us to think you’ve done anyone a favor.
Back to you my dear cyberland friend,
As you can guess from above, I’m asking businesses to go beyond using less plastic. It’s lovely when grocers sell us food in glass jars. Let’s encourage them to take it up a gazillion notches by doing something that’ll benefit us while making us more loyal to them!
I hope you’ll share this with anyone who’s as upset as I am with how impossible it is to get away from plastic. Share this with individuals as well as with businesses. Even small gestures can go a long way when they’re multiplied. As consumers, our wallets wield immense power.
Every time I turn around, I read more scary stuff about how corrosive plastics are to our bodies, and downright catastrophic to the environment. There may have been a time when we deluded ourselves that plastic was better than glass, but these days, we know better.
When I was small, my family ate Welch’s jam. Why? Sure, it was tasty, and we needed something not too expensive for our toast — but with all the jams out there, Welch’s outsmarted the others! Theirs was in glass jars meant to be repurposed into drinking glasses! Customers wanted to collect the cute freebies while getting decent jams at the same time.
Win-win joy here, there, everywhere!! Pardon me while I do a little jig at the keyboard! Why the heck don’t all stores and all brands continue to do something like what I described?
Are you concerned about plastics?…