Self-Publishing Gets Easier by Ashley L. Peterson

Photo of Ashley L. Peterson's guinea pig, Peanut, sitting at a laptop.
Ashley L. Peterson’s guinea pig, Peanut, is a great help when it comes to self-publishing!

Note: here’s an audio version of this post.

From any angle, writing a book is a huge undertaking — and then when it comes to publishing, that’s even huger, whether through the traditional route or by self-publishing. While I struggle to complete my novels while building an author platform, Mental health nurse/blogger/author Ashley L. Peterson of Vancouver, Canada, has put out several books!

She first visited HBT here — and now she’s back with a new book and more self-publishing advice!…

Ashley’s favorite photo of herself with one of her adorable little ones!

“Self-Publishing: It Gets Easier” by Ashley Peterson

I remember how overwhelming it was when I published my first book. I felt like I had no idea what I was doing, and I was just flying by the seat of my pants. I had no idea what to expect when the book was released.

My second book was released 7 months later. I felt much more prepared, but then tossed in the new challenge of selling on sites other than Amazon, including my own website. There were also some hiccups; it felt like forever before Amazon accepted the file for my paperback, which turned out to be because there was a special character that it didn’t recognize and therefore didn’t accept. The biggest problem was my paperback cover; it wasn’t showing up on the Amazon listing as the same colour in the cover file I’d uploaded. I spent a whole lot of time trying to get that sorted out,

Now with my third book, I’m a lot more relaxed about the whole process. Sure, formatting and converting file types is still frustrating; I don’t think that would change even if I’d published a whole bookstore. Overall, though, I’m much more at ease. I feel a sense of mastery that I know how to do this – a very different feeling from the first time around.

I’m a huge list person, and my book launch lists are nicely fine-tuned. I’ve got all the steps laid out, so I can just do things without having to think about them.

While the learning curve is steep and self-publishing can be daunting, it gets easier – really. And if you’re thinking about self-publishing, dive right on in; the water’s warm.

Details on my new book Managing the Depression Puzzle can be found here.

What’s your experience with publishing and building a platform?

25 thoughts on “Self-Publishing Gets Easier by Ashley L. Peterson

  1. I am quite fortunate, in that I have a small publisher who deals with Amazon in entirety as well as Lulu and sells my books on her own site. I still do most of the marketing and that has been hit and miss for me for the past 3.5 years as I have tried to build a platform on WordPress, Twitter, Instagram and Facebook. I think WP and FB are my favourite and most productive platforms. Twitter feels a bit like the rubbish dump of social media but I do maintain a presence there because it is expected.

    Liked by 2 people

  2. Great information you share, thank you Ashley and congratulations for your third book. Would you share which other way you used after your Amazon experience. I am trying to publish a photography book and haven’t found a publisher yet, other than thinking of Amazon. Thank you so much, have a great weekend.

    Liked by 2 people

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